Addison Lee

The 40-year-old Addison Lee brand was feeling the threat from Uber. They engaged us to tackle their heritage brand identity and help turn the company around in a hugely changed marketplace.

  • - Brand positioning
  • - Brand identity
  • - Internal communications
  • - Internal change management
  • - Advertising
  • - Video
  • - Digital communications
  • - Web & App design
  • - Collateral design
The problem
We've always done it like this,
it's not working anymore.